Making a positive difference on your health one bite at a time.
Bridging Malaysians with affordable and healthy foods.
Integrity, Reliability, Triple Bottom Line, Kaizen
The first Salad Atelier outlet opens at The Weld, Kuala Lumpur, and later at The Intermark. Marks the start of our journey with delivery and e-commerce platforms.
We open the third Salad Atelier outlet at Avenue K.
Foray into catering and offering corporate discounts to neighbouring establishments. First menu expansion takes place. Opening the fourth outlet in AirAsia’s HQ, RedQ.
Birth of Central Kitchen. We open two more outlets in Sunway Velocity and The Starling. New menus such as Poke Bowls and the fan-favourite Chicken Aglio Olio are introduced.
Receiving support from our first investor, Yinson Capital. Our initiative to go green begun. We use less plastic in our packaging and cease offering plastic straws. Operations at the seventh outlet at 1 Mont’ Kiara begins.
Salad Atelier opens four more outlets in Klang Valley and becomes Lazada’s LazMall Flagship Seller, amongst other e-commerce websites.
Pandemic and MCO occur. We expand horizontally, firstly by introducing D Mart. Later, the birth of our cloud kitchens, Lettuce & Rise and Med Mex. We give back to our community during this dark period.
Kick off our partnership with Sime Darby Oil Nutrition, Nescafe, and shopping malls. New menu, including the popular Power Salad, emerged from our collaboration with Kewpie. Seventeen menu items are awarded the MyChoice logo by the Ministry of Health. Four more outlets open their doors.
We begin our partnerships with organisations that champion sustainability. We explore opportunities to offer plant-based menu to Malaysians. Since then, three Salad Atelier outlets begun operation, and three more introduced as on-the-go outlets.
We are pleased to announce that our Central Kitchen is now certified Halal by Jakim.
Our Central Kitchen supplies ingredients to our brands: Salad Atelier, Med Mex & Lettuce & Rise.
MyChoice is an initiative by the Ministry of Health Malaysia’s Nutrition Division to encourage Malaysians to favour low calorie, low sodium and make a healthier choice in their food intake.
Salad Atelier has 16 menu items that fit the highly regulated criteria, making our brand the only healthy restaurant chain in Malaysia recognised for our efforts to promote healthier menu and ingredients.