Salad Atelier collaborates with international hair care brands, Kevin.Murphy and Montibello, to promote the importance of food to encourage healthier and beautiful hair through a new series, The Million-hair Journey (TMHJ).
TMHJ showcases the importance of a balanced meal and the right products, all curated for the perfect recipes for perfect hair. Through this collaboration, you can expect to see three new items:
- Furikake Chicken Poke (620 kcal) – brown rice with mayonnaise and Japanese furikake, chicken teriyaki, avocado, pineapple, edamame, red cabbage, and carrots. Good for hair growth and scalp repair.
- Teriyaki Shrimp Pasta (590 kcal) – pasta fusilli with light mayonnaise drizzle, garlic shrimp, wakame, black olives, salsa and cherry tomatoes. Good for scalp nourishment, prevents dandruff and is high in antioxidants.
- Sourdough Breads – choose any two high-protein toppings: egg mayo, salsa guacamole, feta & avocado and salmon guacamole.
A press conference was held at Salad Atelier Exchange 106 on 9 July 2024. Campaign ambassador, Michie Lam, influencers Ceddy Ang, Saidah Kamaruddin, Tyra Hamdan and more, were in attendance. Salad Atelier’s Founder, Dylan Lee, said, “Hair is one of many things people have neglected. [Sic] is something untapped, at least in the F&B industry.”
All guests sampled the new meals at the event, where an RM1 introductory price for Furikake Chicken Poke was also taking place.
Starting 25 July 2024, customers purchasing any meals from The Million-hair Journey series will stand a chance to win exclusive prizes and passes, including hair care passes at top salons in the country, while stocks last.
